Who?
Branding & Identity - Florist in Elwood
Branding & Identity - Florist in Elwood
Brand essence
Memory, Community, Artistry.
Memory, Community, Artistry.
Memory - Where a love for flowers blossomed, picking wild flowers on the bush walks to the surf.
Community - Very strong local relationships and identity in Elwood.
Artistry - Creative and artistic designs.
Artistry - Creative and artistic designs.
HOW? By picking wild flowers from the surrounding area before pressing them in ink and digitalising, I managed to create a special set of artworks that helped make this brand unique, memorable and personal.




